The Top 10 Benefits of Social Media
Because it appeared so quickly, social media has developed a reputation by some for being a passing marketing interest, and therefore, an unprofitable one. The statistics, however, illustrate a different picture. According to Hubspot, 92% of marketers in 2014 claimed that social media marketing was important for their business, with 80% indicating their efforts increased traffic to their websites. And according to Social Media Examiner, 97% of marketers are currently particip
The 10 reasons B2B companies need social:
Basically we did a three-month research project in Orca Social, trying to sort of comprehend why is it that actually social in this thing we do, what kind of value does it add to B2B companies and why should they focus more on this. 1. Break down the silos: So, of course, silos, that’s been on the agenda for 25 years or something. But I think the problem is you need something to replace the silos with once you start, something to break them with and something to replace that
